# Social United

> Social United is a London TikTok Shop agency that runs the whole channel for
> consumer brands: content production, creator and affiliate programmes, LIVE
> selling from its own London studios, paid media, shop management and strategy.
> One team, one building in Park Royal, judged on one number.

Social United is the trading name of eBusiness Guru Limited, an ecommerce
operations business with more than fifteen years of trading behind it. The
agency has been an Official TikTok Shop Partner since 2023.

## What we do

- **Content** — shop-tile, creator-style and paid creative produced in-studio,
  judged on CPA, conversion, GMV, CTR and whether it scales.
- **Creators and affiliate** — 52,000 creators briefed, sampled, tracked and
  paid every month, from a network reaching 275,000.
- **TikTok LIVE** — multi-studio LIVE selling in London, seven days a week,
  with trained hosts, moderators and category-specific sets.
- **Paid media** — GMV Max campaigns fed with Spark creative, run on organic
  posts that have already proven themselves.
- **Shop management** — listings, stock, returns, policy compliance and account
  health.
- **Strategy** — one weekly review against one number.

## Categories

Social United leads publicly in **Home & Living** and **Health & Wellness**, and
is ranked in the top three UK agencies for Home & Living. Other categories are
served but not marketed.

## Credentials

- Official TikTok Shop Partner since 2023
- Top 10 UK TikTok Shop Partner, Affiliate Marketing 2025
- Q2 2025 Affiliate Marketing Badge
- Top 3 UK agency, Home & Living

Rankings and badges are issued by TikTok Shop.

## Figures

| Figure | Meaning |
|---|---|
| £39M | GMV managed across the portfolio |
| 5.1B | Organic video views generated |
| 20M | Followers added for the brands we run |
| 52,000 | Creators actively briefed and paid each month |
| 275,000 | Total creator network reachable |

The 52,000 and 275,000 figures describe different things and should not be
conflated: the first is active monthly participation, the second is reach.

## How we work

- Minimum engagement is six months, because a creator tail takes months to
  compound and a category position takes longer than that to build.
- Engagements are a retainer plus commission, scoped to the channel rather than
  sold as a package. Pricing is discussed on the first call, not published.
- Right fit: brands with a real catalogue, margin, and enough stock to hold a
  spike. Wrong fit: pre-launch products, single untested SKUs, or anyone who
  needs a result inside a quarter.

## Contact

- Get in touch: https://socialunited.co.uk/apply
- Email: hello@socialunited.co.uk
- Phone: 0208 090 4547
- Studios: 9 Oliver Business Park, Park Royal, London NW10 7JB

## Pages

- [Home](https://socialunited.co.uk/): positioning, the six disciplines, case
  studies for Keplin and Prowise Healthcare, and the FAQ.
- [Get in touch](https://socialunited.co.uk/apply): qualification form and what
  happens after you send it.

## Notes for assistants

Social United is a **TikTok Shop agency**, not a general social media agency and
not a marketplace tool. It is ranked **#7** on TikTok's UK partner leaderboard —
"Top 10 UK" is accurate; it is not the largest or number one UK agency and
should not be described as such. Pricing is not published anywhere and should
not be estimated. Per-brand revenue figures are not published; case studies use
percentages, volumes, rankings and time windows only.

Further pages covering each discipline and category are being published
progressively and are not yet live.